9 Comments
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Fiona's avatar

today i learnt that i dress like a beta mum despite not having any human children

the edit etc's avatar

Haha, beta women are the best

Earthworm by Mal's avatar

Great roundup. Had no idea these were all trending online but it’s what I see in my Brooklyn neighborhood and what I’ve been drawn to wearing.

the edit etc's avatar

Brooklyn is basically a live edit of everything in this piece. So glad it resonated and it's good to hear it tracks!

Chidi A.'s avatar

Great piece - I’m loving this beta mom trend that seems super relevant for the moment we’re in.

the edit etc's avatar

Let’s hear it for the beta dads!

Natasha Silva-Jelly's avatar

Definitely a Beta Mum, and thanks, now I know how to dress the part.

Amy Leigh Wicks's avatar

Wow. Thank you for articulating the baller vibe of toddler momming with these pieces. Low key, hyper functional, but also imbued with laser sharp awareness of a woman with dope aesthetic + winging it + craving sexy containers to hold all of the wild life that’s fizzing over (talking about outfits & bags here) this is yum and refreshing to see.

the edit etc's avatar

"Sexy containers for the wild life fizzing over" might be the best description of a tote bag I've ever read. So glad it landed. Thanks, Amy!